The Vaper Expo UK 2025, widely regarded as the most significant vaping event in Europe, concluded successfully on 11 May 2025 at the Birmingham International Exhibition Centre in the UK. Quokka®, the new sub-brand of Hayati®, is focusing on open experience and has once again appeared on the European stage. In collaboration with Hayati®, Quokka® built a dual-brand exhibition booth that is both visually striking and interactive.
The design of the booth was inspired by the concept of “dual brand symbiosis”. The classic Hayati® blue and Quokka® orange were boldly spliced together, presenting a clear brand recognition and sense of synergy. The Quokka® exhibition area is also equipped with Hayati® Nit Salts, which guide the audience to experience the open concept of Quokka® in the exploration of flavours.
The three main products exhibited this time—Quokka® Pro, Elite, and Lite—reflect our high standards for product experience. All three products are equipped with the self-developed Quokka® mode. The system relies on AI calculations and integrates consumer usage habits to automatically optimise output parameters, thus bringing a more personalised and adaptive vaping experience. This technical advantage also makes the device extremely user-friendly, even for novice users, and they will quickly adapt and experience smooth usage, even if it is their first-time vaping.
The Quokka® product has received a high volume of positive feedback on-site. Many users have commented on the positive experience they have had with the product, noting that the grip is of a high standard. The combination of e-liquid and device is very smooth. Furthermore. a number of visitors returned times by times to try Quokka®'s latest products. These experiences are underpinned by our comprehensive understanding of product structure design, material selection, and user habits, which we continuously refine.
Hayati® showcased a range of flagship products that comply with the UK market regulations, forming a “closed plus open “dual-line combination with Quokka® to meet the diverse needs of users and further enhance the professionalism and attractiveness of the entire exhibition area. Hayati® Pro Max+ has received widespread praise for its 6,000+ compliant puffs, 850mAh long battery life and smart screen display. Hayati® Pro Ultra+ has attracted many heavy users to stop and experience it with its 25,000+ ultra-large puffs and the world's first dual e-liquid tank and dual flavour switching design. Hayati® Rubik and Hayati® Mini Ultra are two compact yet powerful portable products with miniature bodies, delivering powerful output and a vibrant colour range that has become a favourite among fashionable vape consumers.
To strengthen the emotional connection with users, Quokka® and Hayati® also set up an interactive game area. Activities such as "Fun Basketball Shooting" and "Ring Challenge" proved very popular, and the high-quality brand merchandise and gifts made sure that the audience was fully satisfied. The international model team brought dynamic dance and energetically interpreted the integration of products and life aesthetics.
Each face-to-face interaction at the exhibition site represents a valuable opportunity for us to strengthen the connect with our users. The next stop for us is the World Vape Show Dubai 2025 in Dubai, where we look forward to continuing our tour!
